Demand for dry weddings increases
Whether it's teetotallers, the 'sober curious' or simply those wishing to cut back on the amount of alcohol they consume, dry weddings are an emerging growth market according to one leading events planner who has seen a 28% increase in requests for completely alcohol-free weddings, and a notable focus on alcohol free drinks in weddings that aren't forgoing it altogether. Liz Taylor, CEO of leading wedding and events management company, the Taylor Lynn Corporation (TLC), has been at the forefront of the wedding industry for over thirty-five years and has never seen such demand for no or low alcohol weddings, with requests rising nearly a third in the last two years.